Ab­b­Vie cel­e­brates decade of phar­ma work in newest cor­po­rate cam­paign

Ab­b­Vie turns 10 this year, and a new cor­po­rate cam­paign is tap­ping em­ploy­ees to high­light the decade of ac­com­plish­ments.

La­beled with an “Ab­b­Vie 10” lo­go, the so­cial me­dia and dig­i­tal work in­cludes re­al em­ploy­ees from around the world talk­ing about why they like work­ing there, what they’re proud of and what the fu­ture holds. Ab­b­Vie kicked off the cam­paign be­hind the scenes in Jan­u­ary by ask­ing em­ploy­ees to share mem­o­ries of the past decade, and they came through with sto­ries, pho­tos and videos, Ab­b­Vie told End­points News. It then cre­at­ed a fea­ture sto­ry on its web­site with a com­pi­la­tion video of var­i­ous em­ploy­ees. So­cial posts are run­ning on LinkedIn, Face­book, In­sta­gram and Twit­ter.

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