AMA, Ad Coun­cil and CDC re­boot flu shot cam­paign for fall

With a wor­ri­some flu sea­son on the hori­zon, a trio of pub­lic health and ad­ver­tis­ing ex­perts is dust­ing off some in­fluen­za ads to pro­mote vac­ci­na­tions this fall.

The CDC, Ad Coun­cil and Amer­i­can Med­ical As­so­ci­a­tion are part­ner­ing again for the “Get My Flu Shot” pub­lic ser­vice cam­paign, now in its third year, with spe­cif­ic em­pha­sis on reach­ing Black and His­pan­ic com­mu­ni­ties.

Two TV com­mer­cials cre­at­ed in pre­vi­ous years are cur­rent­ly be­ing dis­trib­uted na­tion­al­ly. “No Time for Flu,” first launched in 2020, fea­tures a busy fam­i­ly, restau­rant chef, gro­cery store work­er and am­bu­lance crew all shown wear­ing masks as they agree they don’t have time for be­ing sick with the flu.

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