Bristol Myers’ ‘Living’ documentary ties together people managing health conditions
People dealing with chronic or serious health conditions still want to live a full life. Bristol Myers Squibb teamed up with storytelling agency Human to showcase the “tenacious desire to live” among different people living with health conditions or diseases through an original documentary film.
Called “Living,” the patients shown in the unscripted film don’t have the same conditions or demographic profiles or even live in the same countries. There are six different people who do have one thing in common, though — they’re dealing with life-altering diseases. Five women and one man with different kinds of cancers, autoimmune diseases, and lung or cardiovascular conditions speak to the camera about their very personal experiences and emotions.
Unlock this article instantly by becoming a free subscriber.
You’ll get access to free articles each month, plus you can customize what newsletters get delivered to your inbox each week, including breaking news.