Celeb couple Gabrielle Union-Wade and Dwyane Wade (shown with daughter) star again in Merck's vaccination campaign, this time advocating for older adults (Credit: Merck)

Celebri­ty cou­ple ac­tress Gabrielle Union and re­tired NBA star Dwyane Wade reprise roles in Mer­ck vac­ci­na­tion cam­paign

Dur­ing the pan­dem­ic, pants are op­tion­al, but vac­cines aren’t. That’s ac­cord­ing to Mer­ck’s lat­est TV spot to pro­mote rou­tine vac­ci­na­tions, star­ring ac­tress Gabrielle Union-Wade and her for­mer Na­tion­al Bas­ket­ball As­so­ci­a­tion play­er hus­band, Dwyane Wade.

The “Don’t Skip” cam­paign ini­tial­ly fo­cused on child­hood vac­cines — with Union and Wade’s chil­dren mak­ing cameo ap­pear­ances — but this time the em­pha­sis is on old­er adults.

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Principal

Alexandria Real Estate Equities

Cambridge, MA, USA