Harris Poll finds eczema and treatments are evolving as health topics among social media influencers.

Eczema over­looked? Har­ris Poll finds low-key so­cial me­dia pro­file even as new meds flood the mar­ket

Eczema, or atopic der­mati­tis, has kept a fair­ly low pro­file among so­cial me­dia in­flu­encers. How­ev­er, with a hand­ful of new­ly ap­proved treat­ment op­tions over the past year and new ad­ver­tis­ing and mar­ket­ing cam­paign launch­es, that rel­a­tive qui­et may be about to change.

The Har­ris Poll tapped in­to its so­cial me­dia ex­pert net­work mon­i­tor­ing eczema for End­points News to see where the in­dus­try stands cur­rent­ly. Its re­search shows a rel­a­tive­ly low-pro­file con­di­tion on one hand, but plen­ty of op­por­tu­ni­ty on the oth­er.

Endpoints News

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