FDA calls out Kardashian drug promo video for false claims
The FDA is clearly keeping up with the Kardashians as its Office of Prescription Drug Promotion (OPDP) raised concerns that Khloé Kardashian’s promotional video for a Biohaven Pharmaceuticals migraine drug made false claims about quick relief in as little as 15 minutes.
In reality, OPDP said in its first untitled letter of the year, clinical work to support the drug, known as Nurtec ODT, began measuring how it works two hours after dosing.
Unlock this article instantly by becoming a free subscriber.
You’ll get access to free articles each month, plus you can customize what newsletters get delivered to your inbox each week, including breaking news.