Klick Health via The Vaccine Confidence Project on Youtube

In­fer­til­i­ty and alien ba­bies? Klick Health part­ners with YouTube to tack­le most searched Covid vac­cine con­cerns

What’s the best way to talk to young peo­ple about Covid-19 vac­cines? Try YouTube. That’s what Klick Health did, part­ner­ing with Google’s video plat­form and the Vac­cine Con­fi­dence Project on a vac­cine facts cam­paign aimed at 18 to 30 year olds.

The “Com­mu­ni­ty Uni­ty” pub­lic ser­vice an­nounce­ments take the most Googled ques­tions about the Covid-19 vac­cines and turn them in­to a hip and ed­u­ca­tion­al 12-video se­ries. The first three videos de­buted Wednes­day ad­dress­ing of­ten-asked ques­tions around the po­ten­tial of in­fer­til­i­ty, mis­car­riages and yes, even alien ba­bies, which was an ac­tu­al con­cern that sur­faced in search. An in­tro­duc­to­ry video ex­plains the se­ries goal to “come to­geth­er, learn to­geth­er and stay pro­tect­ed to­geth­er.”

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