J&J’s Janssen suits up again for prostate cancer awareness at NY Fashion Week and Blue Jacket show
New York’s Fashion Week is getting blue again this week with Johnson & Johnson’s Janssen. The Blue Jacket Fashion Show sponsored by Janssen Oncology is now in its sixth year with a goal to drive prostate cancer awareness with a catwalk of male celebrities and athletes donning blue-hued outfits.
This year the message is even more important after drops in prostate cancer health checks. Screenings for prostate cancer declined by 29% and diagnoses dropped by 23% compared to rates before the pandemic, said Rodney Gillespie, VP of oncology sales and marketing at Janssen.
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