Skip the doctor's office? Quest Diagnostics pitches consumer testing in new ad campaign
The nation’s largest lab provider is coming to your living room — with both its tests and a first-ever advertising campaign.
Quest Diagnostics’ lineup of 50+ tests, from sexually transmitted disease screenings to allergy and metabolic panels, lets people skip the line at doctors’ offices and get results at home. And now it’s launching its largest inaugural consumer marketing campaign in support.
Unlock this article instantly by becoming a free subscriber.
You’ll get access to free articles each month, plus you can customize what newsletters get delivered to your inbox each week, including breaking news.