Skip the doctor's office? Quest Diagnostics pitches consumer testing in new ad campaign
The nation’s largest lab provider is coming to your living room — with both its tests and a first-ever advertising campaign.
Quest Diagnostics’ lineup of 50+ tests, from sexually transmitted disease screenings to allergy and metabolic panels, lets people skip the line at doctors’ offices and get results at home. And now it’s launching its largest inaugural consumer marketing campaign in support.
Keep reading Endpoints with a free subscription
Unlock this story instantly and join 157,500+ biopharma pros reading Endpoints daily — and it's free.