Spring­Works’ first aware­ness cam­paign res­onates for pa­tients with rare soft tis­sue tu­mor

Spring­Works Ther­a­peu­tics is tack­ling the lit­tle-known and mis­un­der­stood rare desmoid tu­mor con­di­tion — and con­nect­ing with pa­tients.

Strik­ing im­ages on the “Re­think Desmoid Tu­mors” cam­paign web­site show the un­pre­dictable and ten­dril-like desmoid tu­mors’ growth. The land­ing page shows a woman sit­ting on the floor hold­ing her right bi­cep while a long wiry root-like growth winds out and across the floor in front of her.

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