David Ricks, Eli Lilly CEO (Al Drago/Bloomberg via Getty Images)

How the price of Lil­ly's weight man­age­ment drug could fu­el its ri­val­ry with No­vo Nordisk

Eli Lil­ly’s high­ly an­tic­i­pat­ed weight loss ri­val Zep­bound is set to hit shelves this year at a steep dis­count to No­vo Nordisk’s We­govy and with …

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