March 23, 2023 03:05 PM EDT
Pharma
Marketing

Take­da and Lund­beck change tac­tics on Trin­tel­lix de­pres­sion cam­paign

Beth Snyder Bulik

Senior Editor

In a new TV com­mer­cial for Take­da and Lund­beck’s de­pres­sion med­i­cine Trin­tel­lix, the lead ac­tor turns to the cam­era and ad­mits, “I don’t got this …

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