Headed for a blockbuster smash, Roche picks up another key OK for landmark MS drug Ocrevus
Roche’s quest to make its pioneering MS drug Ocrevus into a multibillion-dollar blockbuster has gathered some added steam with an EU marketing approval — 9 months after the big FDA green light came through.
Analysts expect that Ocrevus can rack up $3 billion in peak sales, with the pharma giant rolling up not that far from $1 billion in just the first 9 months in the US. That’s exactly the kind of blockbuster smash that Roche needs now as franchise drugs like Rituxan, Herceptin and Avastin are shredded by generic rivals.
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