No­vo Nordisk gets se­ri­ous in ‘Get Re­al’ di­a­betes cam­paign with spokesman, ac­tor and pa­tient An­tho­ny An­der­son

Ac­tor An­tho­ny An­der­son is a long-time No­vo Nordisk spokesman and Type 2 di­a­betes ad­vo­cate. As the star of the hit TV show “Black-ish,” An­der­son first teamed with No­vo for the orig­i­nal “Get Re­al About Di­a­betes” cam­paign launch in 2018. The ef­fort de­buted around a spe­cial episode of “Black-ish” in which An­der­son’s char­ac­ter, An­dre “Dre” John­son, is di­ag­nosed with Type 2 di­a­betes.

Fast for­ward to 2022, and An­der­son, who was di­ag­nosed with Type 2 di­a­betes in 2002, is con­tin­u­ing on with the next it­er­a­tion of the cam­paign, speak­ing up in a new “Get Re­al” TV ad with a dis­tinc­tive­ly hard­er-hit­ting tone about the car­dio­vas­cu­lar risks of the dis­ease.

Unlock this article instantly by becoming a free subscriber.

You’ll get access to free articles each month, plus you can customize what newsletters get delivered to your inbox each week, including breaking news.

SIGN UP LOG IN BECOME A PREMIUM SUBSCRIBER