'Tis the sea­son: GSK ad­dress­es win­ter virus surges with celebri­ty and in­flu­encer vac­cine aware­ness cam­paigns

GSK is round­ing up the usu­al sus­pects this win­ter — flu, res­pi­ra­to­ry syn­cy­tial and even shin­gles virus­es — for mul­ti­ple mar­ket­ing ef­forts all aimed at en­cour­ag­ing vac­ci­na­tions …

Sign up to read this article for free.

Get free access to a limited number of articles, plus choose newsletters to get straight to your inbox.

SIGN UP LOG IN BECOME A PREMIUM SUBSCRIBER