Physi­cians see val­ue in con­sumer drug ads, but want more fi­nan­cial and ad­her­ence in­for­ma­tion, sur­vey finds

Physi­cians don’t hate pre­scrip­tion drug ads, they just want the pro­mo­tions to do more. That’s ac­cord­ing to Sy­neos Health’s most re­cent An­swer­Suite sur­vey of health­care …

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