Phar­ma com­pa­nies look to tap med­ical so­cial in­flu­encers in new agency part­ner­ship

Col­lec­tive­ly re­ferred to as MedTwit­ter, Doc­tor In­sta­gram or Med­Tok, they’re the trendy health­care pro­fes­sion­al in­flu­encers on so­cial me­dia plat­forms. And some phar­ma com­pa­nies are ea­ger …

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