Computer animated asthma patients and their common triggers star in Amgen and AstraZeneca's first direct to consumer campaign for Tezspire.

Am­gen and As­traZeneca de­but first Tezspire cam­paign with di­verse cast of an­i­mat­ed char­ac­ters

The typ­i­cal Tezspire pa­tient may not be a mo­hawk-wear­ing ve­g­an or an elec­tric ve­hi­cle en­gi­neer like two of the char­ac­ters in Am­gen and As­traZeneca’s de­but …

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