Bold graphics and simple messages in Horizon's thyroid eye disease awareness campaign are striking a chord with patients.

An eye, 15 sec­onds and strik­ing an­i­ma­tion: How Hori­zon's thy­roid eye dis­ease cam­paign hit home with pa­tients

In Hori­zon Ther­a­peu­tics’ TV ads for thy­roid eye dis­ease aware­ness, a sin­gle an­i­mat­ed eye dom­i­nates the screen. Some­times the eye is red or blood­shot, while …

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