These 300(+) Biotech Twit­ter cit­i­zens are the quick­est to tweet news


Like many of you, I have a com­pli­cat­ed re­la­tion­ship with Twit­ter. I don’t feel good at it, but here I am ob­sess­ing over it. I re­sent feel­ing like I need to be good at it. That’s a bad way to feel about a re­la­tion­ship you’ve been in for sev­en years.

Your friends have more friends than you do — this is the rub of so­cial net­work­ing. There isn’t a pro­fes­sion­al I know who is proud of the small size of their Rolodex. It’s no won­der so many in bio­phar­ma join Twit­ter on­ly to aban­don it af­ter a few tweets. The de­fault state of their new ac­count ad­ver­tis­es to the world that no­body at all fol­lows what you have to say. That doesn’t feel good ei­ther.

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