Elon Musk's pay-for-play Twitter sows chaos as fake Eli Lilly account proclaims insulin is free
Elon Musk’s plan to overhaul Twitter’s verification system roiled the social media site Thursday, with dozens of politicians, celebrities and brands becoming prime targets for impersonation. Chief among those targets was pharmaceutical giant Eli Lilly.
A little after 1:30 pm Eastern time Thursday, a fake Lilly Twitter account posted a message pretending the company had made insulin completely free. The account, which paid for Twitter’s hallmark blue checkmark through Musk’s new $8 per month subscription service, spawned a litany of other impersonators across the site, most of which posted crude or politically sensitive messages.
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