New Zealand's Rosie White in the 2019 World Cup (Christophe Saidi/Sipa via AP Images)
July 12, 2023 03:27 PM EDT
Pharma
Marketing

For­mer pro soc­cer play­er Rosie White kicks off new Bris­tol My­ers cam­paign for Zeposia in ul­cer­a­tive col­i­tis

Nicole DeFeudis

Editor

Bris­tol My­ers Squibb rolled out two new cam­paigns for Zeposia in ul­cer­a­tive col­i­tis this week as it stares down a po­ten­tial new ri­val in the …

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