Granfluencers and boomfluencers: Is the hipster oldster social media trend moving to pharma?
Cathy Chester’s latest Instagram post is about her experience being pregnant while having multiple sclerosis — in 1992. That was six years after her initial diagnosis and one year before Betaseron became the first FDA-approved drug to treat the underlying disease in relapsing-remitting MS.
Chester, now 63, writes about how a few years before she became pregnant, when she was considering getting married, she drove more than 90 minutes to hear a specialist talk about MS and pregnancy. Because the internet was still emerging then, and modern smartphones were only a twinkle in Apple’s eye, she couldn’t just “look it up.” And her doctors back then weren’t as open to listening to patients’ personal issues as they are today.
To read Endpoints News become a free subscriber
Unlock this article instantly, along with access to limited free monthly articles and our suite of newsletters
