J&J Vision's latest social media campaign encourages parents to get eye exams for kids going back to school.

August 3, 2023 12:52 PM EDT

J&J sets its sights on parents — and children’s vision — in new back-to-school social media campaign

Johnson & Johnson is giving parents an extra item to check off their back-to-school lists — eye exams. A new J&J Vision

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J&J sets its sights on par­ents — and chil­dren’s vi­sion — in new back-to-school so­cial me­dia cam­paign