May 8, 2019 12:28 PM EDT

List prices in drug ads on TV coming as CMS finalizes rule

Zachary Brennan

Senior Editor

Despite numerous comments raising questions about a proposal to include list prices in pharmaceutical direct-to-consumer (DTC) advertisements, the Centers for Medicare and Medicaid Services …

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List prices in drug ads on TV com­ing as CMS fi­nal­izes rule

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