January 2, 2024 12:14 PM EST
Pharma
Marketing

Mar­ket­ingRx roundup: Gilead, Pfiz­er spon­sor di­vas’ ben­e­fit con­cert; Am­gen joins Rose Pa­rade

Beth Snyder Bulik

Senior Editor

Gilead Sci­ences and Pfiz­er are tap­ping in­to their in­ner di­vas with spon­sor­ships of an an­nu­al celebri­ty-packed ben­e­fit con­cert and fundrais­er for HIV/AIDS and oth­er health …

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