December 13, 2022 10:49 AM EST
Pharma
Marketing

Mar­ket­ingRx roundup: Pfiz­er teams with NFL play­er for sick­le cell aware­ness; Astel­las crowd­sources pa­tient so­lu­tions

Beth Snyder Bulik

Senior Editor

Pfiz­er is dri­ving sick­le cell dis­ease aware­ness on Face­book with ads star­ring San Fran­cis­co 49ers run­ning back Tevin Cole­man. Cole­man and his wife Ak­i­lah Cole­man …

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