A new Novartis social media campaign encourages discussions on the words used around cancer care and treatment. (Credit: Novartis via Facebook)

No­var­tis high­lights the pow­er of lan­guage in ‘My Can­cer, My Words’ cam­paign

A new No­var­tis ini­tia­tive wants peo­ple to think about the words and phras­es that are used to talk about can­cer.

A ma­jor­i­ty of peo­ple liv­ing …

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