No­vo Nordisk wins over doc­tors with AI email sub­ject lines — and a hu­man touch

By now, the pan­dem­ic-pushed flip to more dig­i­tal in­ter­ac­tions is well-doc­u­ment­ed, es­pe­cial­ly for phar­ma com­pa­nies and sales reps.

At the same time, ar­ti­fi­cial in­tel­li­gence and …

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