Ogilvy Health’s new executive creative director brings big-name consumer experience to ‘less cynical’ health brands
Ogilvy Health’s new executive creative director Erik Vervroegen has been around the agency world — literally. The Belgian native worked for both Grey and TBWA in Brussels, moved to Johannesburg South Africa with TBWA Hunt Lascaris, worked for Bozell in New York, headed creative for the Paris office for TBWA and Goodby Silverstein in San Francisco.
He’s tallied up an equally impressive number of big-name brands including Nissan, Adidas, Playstation, McDonald’s, Excedrin, BMW, Amnesty International, Tag Heuer, Land Rover and Ray-Ban.
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