Pfizer, BioNTech team up with Martha Stewart for Covid booster campaign
Martha Stewart means business in Pfizer and BioNTech’s new TV ad encouraging updated Covid booster shots. The commercial opens with Stewart noisily sharpening a long sword on a large electric wheel knife grinder. She says, “You know that unwelcome guest everyone wishes would just leave already? That’s Covid-19.”
She goes on to say that’s why she got the updated booster that protects against the Omicron variant, as she chops off the head of a pineapple and then slings the sword onto her shoulder while revealing a blue Band-Aid on her upper arm.
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