Publicis Health's Dave Nussbaum and Larry Mickelberg are shepherding the agency's new data analytics and insight platform Insagic.

Pub­li­cis Health aims to sort phar­ma mar­ket­ing da­ta with new ad­vi­so­ry and in­sights busi­ness

The health­care and me­dia dig­i­tal ex­plo­sion of the past few years has re­sult­ed in phar­ma mar­keters be­ing in­un­dat­ed with plen­ty of da­ta — but some­times not …

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