A new study finds that many patient influencers are sharing prescription drug experiences along with health information.
Social media patient influencers ‘dancing in the gray’ of pharma marketing, more clarity needed, researcher says
It’s no surprise that patient influencers are talking about their health conditions on social media. However, what’s less clear is what role pharma companies are …
Sign up to read this article for free.
Get free access to a limited number of articles, plus choose newsletters to get straight to your inbox.