March 11, 2022 11:46 AM EST
Pharma
Marketing

South by South­west fes­ti­val re­turns live with cool mu­sic, film de­buts — and a hand­ful of phar­mas

Beth Snyder Bulik

Senior Editor

Once up­on a time, mu­sic setlists were the biggest news out of South by South­west. Now? Pfiz­er CEO Al­bert Bourla will be speak­ing in a …

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