Strik­ing mu­rals in US cities high­light Hori­zon and Arthri­tis Foun­da­tion col­lab for gout aware­ness

Gout is the most com­mon form of in­flam­ma­to­ry arthri­tis, but not many peo­ple make the con­nec­tion. That’s why Hori­zon Ther­a­peu­tics is part­ner­ing with the Arthri­tis Foun­da­tion in a new cam­paign that in­cludes out­door mu­rals in cities across the US. In each of the four art­works, the uric acid crys­tals that build up in­side the body with gout are shown as bright green crys­tals on hands, feet or spine.

The mu­rals in­clude Hori­zon’s cam­paign web­site un­cov­er­gout.com where peo­ple can see a be­hind-the-scenes video about the con­di­tion and the mak­ing of the im­ages, along with more in­for­ma­tion and pa­tients’ sto­ries about the stig­ma and mis­con­cep­tions around gout.

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