The med­ical meta­verse is al­ready here, but what does that mean for phar­ma?

Many peo­ple may not un­der­stand ex­act­ly what the meta­verse is, but dig­i­tal ex­perts agree it’s al­ready here. And that goes for the phar­ma and health­care in­dus­try too.

The blend­ing of re­al and vir­tu­al life in the med­ical meta­verse is shap­ing the fu­ture of med­i­cine and health­care, ex­perts say. And it’s al­ready here to some ex­tent — dig­i­tal ther­a­peu­tics, vir­tu­al physi­cian train­ing and hos­pi­tals, dig­i­tal twin mod­els and even syn­thet­ic ex­perts are be­ing used and evolv­ing as ar­ti­fi­cial in­tel­li­gence ap­pli­ca­tions ad­vance.

Unlock this article instantly by becoming a free subscriber.

You’ll get access to free articles each month, plus you can customize what newsletters get delivered to your inbox each week, including breaking news.

SIGN UP LOG IN BECOME A PREMIUM SUBSCRIBER