SpringWorks stalled in pre-launch mode for brand communications after FDA decision delay
SpringWorks Therapeutics was cruising along with its pre-launch marketing plans for its rare desmoid tumor drug candidate nirogacestat. Its FDA decision date was set for August, and it launched a placeholder website and Facebook page for nirogacestat under its conditionally approved name Ogsiveo.
Then in early June, the biopharma announced the FDA’s decision had been pushed back three months, to Nov. 27. The regulator told SpringWorks it needed more time to review several responses it had requested, constituting what the FDA considered a major amendment and a timeline change. SpringWorks, a 2017 Pfizer spinout, had been granted a priority review for nirogacestat in February.
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