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Marketing channel feed
GlaxoSmithKline enlisted Harris Poll for a severe asthma survey — results point to more outreach
4 years ago
Pharma
Novartis drafts artist Noma Bar's bold visuals to explain complex MDS blood cancer
4 years ago
Pharma
MarketingRx Matchup: How AbbVie and Biohaven ads rank in head-to-head migraine challenge
4 years ago
Pharma
Q&A: Organon chief communications officer Wendy Lund talks about the Merck spinoff, women’s health and why it matters
4 years ago
Pharma
MarketingRx roundup: Pfizer re-ups pneumonia ads as Merck threat looms; Real Chemistry founder CEO Jim Weiss steps back
4 years ago
Pharma
Digital clutter threatens pharma-to-physician relationships in shift to next era of communications
4 years ago
Pharma
Klick Health hands out $100 bills in annual holiday greeting that’s turned into default recruiting tool
4 years ago
Pharma
FDA tacks on new warning to AbbVie's Rinvoq label as safety frets crimp JAK class
4 years ago
Thankful for nurses: J&J's new campaign aims to reset pandemic clock back to gratitude
4 years ago
Pharma
Common, Jamie Foxx among celebs standing up for clinical trials in star-studded cancer group's pandemic push
4 years ago
Pharma
GlaxoSmithKline's friendly ‘shark tank’ crowdsources ideas for multiple myeloma, kicks off bigger push
4 years ago
Pharma
Drug development 101: Gilead goes back to school with new program to attract Black and Hispanic students to pharma
4 years ago
Pharma
MarketingRx roundup: AbbVie’s Humira TV turns focus to HS skin condition; Sanofi amps parenting policy
4 years ago
Pharma
Starting from scratch: Viatris’ new brand, culture settle in 1 year after Mylan, Upjohn merger
4 years ago
Pharma
AstraZeneca turns down the TV volume to drive up attention with Fasenra asthma campaign
4 years ago
Pharma
Q&A: One Drop founder Jeff Dachis, from digital agency to healthtech entrepreneur, catches the wave again
4 years ago
Pharma
MarketingRx roundup: Amgen, Lilly, Biohaven migraine brand recall low, study says; Novartis looks to remake drug launch model
4 years ago
Pharma
Q&A: Horizon CEO Tim Walbert goes from C-suite to face of the brand
4 years ago
People
Pharma
Hologic partners with Black women advocates on uterine fibroids campaign to improve diagnoses and treatment
4 years ago
Pharma
J&J’s neuroscience renaissance? Janssen R&D chief readying for 'golden age'
4 years ago
R&D
Pharma
GlaxoSmithKline's Trelegy ad change-up spurs better relatability with COPD patients — and more doctor conversations
4 years ago
Pharma
Name that vaccine: From Comirnaty to Spikevax to Nuvaxovid, Covid-19 shots' brand names remain little-known
4 years ago
Pharma
Acadia teams with storytelling giant StoryCorps to record Parkinson’s stories — and erase stigma
4 years ago
Pharma
Listen up pharma: Audio content from streaming music to podcasts is on the rise — and so are ad opportunities
4 years ago
Pharma
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