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Marketing channel feed
AbbVie pulls back the curtain on its leaders across disciplines in conversational Q&A series ‘Magnified’
4 years ago
Pharma
Pfizer’s Covid story — and revenue spree — continue with $54B vaccine and pill in spotlight again
4 years ago
Pharma
MarketingRx roundup: AbbVie launches new migraine TV ad with tennis star; Allergan enlists celeb for vision med Vuity
4 years ago
Pharma
Sanofi and Regeneron grow marketing for Dupixent's ‘do list’ with asthma campaign evolution
4 years ago
Pharma
Pharma marketers, take note: Rural patients have technology, but lag in trust and health confidence, study says
4 years ago
Pharma
Klick Health hires big-name creative talent, adds new style title and working group
4 years ago
People
Pharma
Changing of the guard: Health marketing agencies Syneos Health and Evoke Kyne promote new female chiefs
4 years ago
Pharma
Publicis hosts social health champion Chelsea Clinton on equity, politics and podcasting in healthcare
4 years ago
Pharma
Cannes Lions Health juries announced, pharma and health and wellness awards set for first day gala
4 years ago
Pharma
Publicis kicks off its HealthFront media event with CNN celebrity physician and health industry changes
4 years ago
Pharma
Amgen re-ups ESG report, outlines latest efforts with focus on ‘4 healthies’
4 years ago
Pharma
ViiV, Pfizer and Roche lead list for pharma reputation ranked by patient group, annual survey finds
4 years ago
Pharma
MarketingRx roundup: BioMarin debuts film workshop for people with hemophilia; J&J reups 'You Belong' diversity push
4 years ago
Pharma
The pod people of pharma: Podcast veterans and newbies dial up conversational science, entertainment and brand stories
4 years ago
Pharma
Peace out: Roche’s Genentech adopts V hand signal in next-gen Ocrevus campaign for multiple sclerosis
4 years ago
Pharma
Impel leverages big-time migraine campaigns from competitors AbbVie, Biohaven for its intranasal Trudhesa launch
4 years ago
Pharma
Moderna enlists mom influencers and more in push to raise awareness of little known CMV
4 years ago
Pharma
Do patients and physicians weigh drug risks differently? FDA researchers plan to find out
4 years ago
Pharma
FDA+
Crowded rheumatoid arthritis category gets JAK reality check, while TNF stalwarts continue to dominate: study
4 years ago
Pharma
Eli Lilly and Boehringer Ingelheim urge women to become their own heart health advocates in new campaign
4 years ago
Pharma
MarketingRx Matchup: What do people think about Rexulti versus Trintellix depression TV ads? It’s close.
4 years ago
Pharma
Ogilvy Health’s new executive creative director brings big-name consumer experience to ‘less cynical’ health brands
4 years ago
Pharma
MarketingRx roundup: Horizon, AbbVie, Genentech land top workplace honors; Pfizer reups social Covid-19 push
4 years ago
Pharma
Q&A: Horizon’s commercial chief Keli Walbert talks Tepezza, rare disease marketing and family ties
4 years ago
Pharma
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