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Marketing channel feed
MarketingRx roundup: Pfizer debuts new ‘Menopause’ podcast season; Pfizer, Moderna nab top spots on innovation list
3 years ago
Pharma
Pharmas change up logos in June to signal LGTBQ+ solidarity, but experts call for push beyond ‘rainbow washing’
3 years ago
Pharma
Khloé Kardashian strikes again with migraine med Nurtec marketing in ‘all in one’ push
3 years ago
Pharma
Amgen expands StoryCorps oncology campaign with celebrity actor, preps for upcoming health equity stories
3 years ago
Pharma
J&J objects to Sanofi’s '#1 Doctor Recommended' claims about heartburn drug Zantac
3 years ago
Pharma
Happify rebrands as Twill, weaving a new name for its expanded digital health and pharma business
3 years ago
Pharma
Otsuka sponsors Ken Burns' PBS youth and mental illness documentary to drive awareness and dispel stigma
3 years ago
Pharma
UCB adds real patient voices from across arthritis conditions in ‘Advantage Hers’ campaign
3 years ago
Pharma
Horizon Therapeutics scores 'Mama Durant' in campaign to raise awareness for rare eye disease
3 years ago
Pharma
MarketingRx roundup: Pfizer bows high-risk Covid treatment ads; Lilly drops first social ads after alopecia approval
3 years ago
Pharma
More than Covid: Moderna updates its look, preps corporate campaign as it builds broader mRNA technology brand
3 years ago
Pharma
Congressional reps push FDA to adopt ‘clear, conspicuous and neutral’ rule for pharma drug ads
3 years ago
Pharma
FDA+
Horizon nabs FDA expanded label for gout med Krystexxa
3 years ago
Pharma
ViiV boosts HIV prevention messaging with campaigns, celebrity spokespeople and frank conversations
3 years ago
Pharma
‘Unconscious biases’ and lack of trust lead to gaps in routine healthcare for LGBTQ+ community — study
3 years ago
Pharma
Biogen leans into digital therapeutics for multiple sclerosis, teams with Happify Health
3 years ago
Pharma
MarketingRx roundup: Pharma reputation leveling out, Harris finds; Pfizer speeds up climate change pledge
3 years ago
Pharma
#CannesLions2022: Rewind and review of the big winners in pharma, health and wellness categories
3 years ago
Pharma
From Tampa to Munich, Amgen’s ‘Places’ campaign introduces its locations around the world
3 years ago
Pharma
Biohaven takes migraine campaign to patients' Twitter feeds, months ahead of Pfizer takeover
3 years ago
Pharma
What’s been on influential oncologists' minds? Mostly ASCO, but also health equity, according to new Harris Poll research
3 years ago
Pharma
GSK selects ‘thoughtful’ multiple myeloma program for inaugural ‘Think Tank’ challenge win
3 years ago
Pharma
Roche, Pfizer top list of ESG leaders in patient groups' view, but many still think pharmas can do better
3 years ago
Pharma
#CannesLions2022: Consumer health execs call on agencies to involve patients in creative process
3 years ago
Pharma
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