Marketing channel feed – Endpoints News

Marketing channel feed

Sounds of Sanofi: Pills spinning, machines whirring aim to introduce ASMR — and showcase lab quality

4 years ago

Amgen and AstraZeneca debut first Tezspire campaign with diverse cast of animated characters

4 years ago

Bayer, GSK, Novartis and Roche jumpstart biomarker cancer organization to drive tests for all

4 years ago

The never-ending Zostavax story – in court. Merck gets a win, but thousands more lawsuits pending

4 years ago

Drug promo police slap Bausch Health with untitled letter over psoriasis drug TV and digital marketing

4 years ago

What happened to all the 'good' drug names? Inside the modern day dilemma of Rx naming

4 years ago

MarketingRx roundup: Country music awards and more pharma ads; Bristol Myers advances clinical trial diversity effort

4 years ago

Amgen rejuvenates Enbrel ad campaign as biosimilars remain sidelined

4 years ago

J&J takes Crohn's med Stelara in new direction, with bolder and brighter outlook

4 years ago

WPP's VMLY&R Health taps veteran Gillis for CEO, amid refresh and first-ever healthcare C-suite

4 years ago

AstraZeneca advances net-zero carbon goals, adding Honeywell deal and outsider oversight among new ESG efforts

4 years ago

Asthma patients are unfamiliar with biologic brands, but open to try — Phreesia survey

4 years ago

Johnson & Johnson drives peripheral artery disease awareness in new ‘Save Legs’ initiative

4 years ago

MarketingRx roundup: Merck reups HPV ads for young adults; Idorsia study confirms little sleep for weary

4 years ago

Novo Nordisk trades Rybelsus' animated Covid-launch ads for ‘more relatable’ live action campaign

4 years ago

Gilead's landmark CAR-T approval leaves Bristol Myers Squibb scrambling for second place

4 years ago

Pfizer, J&J, Novo, Lilly and Sanofi among pharma TV ads jamming at Grammy music awards

4 years ago

Sanofi taps outsiders for new board to check its homework on diversity, equity and inclusion

4 years ago

Cross-cultural study finds health tech and advertising popular with Hispanic community, amid generational shifts

4 years ago

In Lilly social media video series, employees open up about Alzheimer's personal ties — and inspiration

4 years ago

Biohaven’s top scientist stars in new ‘Ideahaven’ migraine campaign, adding to its marketing bag of tricks

4 years ago

From public relations into broader marketing, GMHC rebrands to reflect agency network evolution

4 years ago

Fed watchdog confirms Trump-era Covid ad campaign shenanigans — and millions misspent

4 years ago

Novartis preps launch of Leqvio campaign after Academy Awards ‘splash’

4 years ago

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