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Marketing channel feed
Novo Nordisk to cut insulin prices by up to 75% in 2024
3 years ago
Pharma
Incyte adds first Opzelura brand TV commercial, and a famous voice, to its vitiligo efforts
3 years ago
Pharma
MarketingRx roundup: Pfizer, ViiV pull up to champagne carpet at Oscars; Bristol Myers debuts original film
3 years ago
Pharma
Pharma advertisers’ coveted 50+ audience flocks to streaming TV, Roku analysis says
3 years ago
Pharma
Alcon takes a new look at ophthalmic pharma space and marketing, post Novartis spinout and raft of acquisitions
3 years ago
Amgen delves into relationships and asthma with noted therapist and author
3 years ago
Pharma
Pfizer's migraine nasal spray from Biohaven notches approval
3 years ago
Pharma
FDA+
Eli Lilly asks ‘what if’ in first Mounjaro consumer campaign for type 2 diabetes
3 years ago
Pharma
Alnylam expands RNAi commercialization deal in Europe
3 years ago
Pharma
Pharma marketers change the advertising channel from broadcast to streaming TV, media experts weigh in
3 years ago
Organon doubles down on mission to prevent unplanned pregnancies with $30M investment
3 years ago
Pharma
South by Southwest 2023 health preview: The pharmas, the panels and the inspiration land in Austin this week
3 years ago
Pharma
MarketingRx roundup: Genentech doubles down on anti-racism; Eli Lilly rolls first social video on $35 or less insulin
3 years ago
Pharma
Lexicon dives ‘into the dark’ days following heart failure hospitalizations with new campaign
3 years ago
Pharma
Real Chemistry intends to sync doctor and patient marketing with physician-focused agency acquisition
3 years ago
Pharma
Merz Aesthetics hands the mic to Christina Aguilera in Botox rival campaign
3 years ago
Pharma
J&J’s Janssen calls on comedian to underscore multiple myeloma inequities in the Black community
3 years ago
Pharma
Publicis Health aims to sort pharma marketing data with new advisory and insights business
3 years ago
Pharma
Ionis introduces young 'rising star' scientists, sharing research projects and passions on new podcast
3 years ago
Pharma
Pharmas' reputations matter, especially when it comes to writing prescriptions, new survey finds
3 years ago
Pharma
Rare Disease Day pulls more participation, creativity and diversity in 2023 pharma and advocacy campaigns
3 years ago
Pharma
MarketingRx roundup: AbbVie joins TikTok with friendly expert chats; Pfizer shops $2.8B marketing account
3 years ago
Pharma
Boehringer Ingelheim taps fashion students in latest 'Unwearable' effort to spotlight rare psoriasis condition
3 years ago
Pharma
Gay men's health group and ad agency partner say FDA blood donation proposal 'still falls short'
3 years ago
Pharma
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